Sticky blog traffic is traffic to your blog that sticks, i.e. when sticky traffic makes its way to your blog, it will stay and read what you have to say.  Sticky traffic will also often return to your blog after discovering it, and if you’re lucky will also bookmark your blog for future reference!

I said in a previous blog post that I’d rather have one person visit my blog a hundred times, than a hundred people visit my blog once.  If someone keeps on returning to my blog, then I’ve achieved one of my goals for this blog, which is to provide valuable content for my readers on a continuous basis.

So for me, sticky blog traffic is the holy grail, because my ideal scenario for this blog is for people to:

1 - Arrive at my blog (through various different avenues);

2 - Enjoy reading my posts;

3 - Comment on my blog posts (this one’s optional!), and;

3 - Remember my blog, and return in future for more information.

 

Of course, getting sticky blog traffic is one of the hardest things to achieve.  Only a few percent of blogs on the internet have managed to gain high numbers of sticky traffic.  All of the top bloggers have reached this milestone, I’m sure you’re like me and have favourite blogs you keep on returning to, as their content is both fresh and enjoyable to read.  This, for me, is the factor which makes these blogs successful.

This has been a short introduction to sticky blog traffic, and my perception of what it actually is.  In my next three posts, I’m going to look at the different ways to get traffic to your blog, and explain how different types of blog traffic have differing levels of ’stickiness’.

Related blog post(s):

The Best Sources For Sticky Blog Traffic
The Worst Sources For Sticky Blog Traffic

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